Saturday, October 17, 2009

Arkansas Adult Learning Resource Center Selects Advantage Communications, Inc. to Execute Full-Scale Communications Campaign

Advantage Communications, Inc. (ACI) has been selected to develop and execute a full-scale communications campaign for Arkansas Adult Education.  This was done with a grant from the Arkansas Department of Career Education, Adult Education Division to the Arkansas Adult Learning Resource Center (AALRC), located in Little Rock, AR.  ACI has been charged to raise awareness about Arkansas Adult Education programs and services and ultimately drive statewide-participation in Adult Education programs through media advertising and extensive public relations support.

“We are pleased to have been selected to execute this communications campaign for Arkansas Adult Education as this opportunity is directly in sync with our passion to educate Arkansans of available services throughout the state,” said Michael Steele, President and CEO of Advantage Communications, Inc.  “We look forward to increasing public awareness of Arkansas Adult Education and have already begun to lay the groundwork for a successful campaign.”

“We are very excited about our new-found relationship with ACI,” said Marsha Taylor, Director of Arkansas Adult Learning Resource Center.  “As the first campaign of this type for the Arkansas Adult Education Division, we believe that this relationship will benefit each individual we seek to reach in the state of Arkansas and help them become more marketable in the workplace.”


About the Arkansas Adult Learning Resource Center

The mission of the Arkansas Adult Learning Resource Center is to operate an enhanced network of communication and coordination that provides information, resources, research, professional development, and technical assistance, and that facilitates collaboration to benefit Arkansas Adult Education/Literacy providers.  The Arkansas Adult Learning Resource Center is funded through the Southeast Arkansas Education Service Cooperative by the Arkansas Department of Career Education, Adult Education Division.


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