“Customer Service” is a term many know but may not have an in-depth understanding of its importance in today’s evolving consumer marketplace. In order for an organization to survive and sustain itself, it must be in tune with its customers – both internal and external. Extraordinary customer service starts from the top with leadership and transitions down to all other individuals within the organization. This session will provide helpful information, based on the Jim Collins book “Good to Great,” on how individuals in leadership roles can demonstrate excellent customer service to send shock waves through their organization’s culture. The benefits of great customer service are simple. Happy, healthy customers!